Fiercely Independent
Since 1922
For over 100 years, 22squared has helped complex businesses solve their toughest challenges through insight-driven media and creative. Founded in Atlanta in 1922, we’re a fully independent agency with 250+ employees, delivering modern, multi-channel solutions that connect brands with their audiences in powerful ways. From breakthrough campaigns to targeted messaging, our in-house capabilities ensure every idea drives measurable business impact.
Modern Media. Measureable Impact.
$375M+
With over $375M in media billings, 22squared brings the scale of a holding company and the agility of an independent.
125+
Our team of 125+ media and analytics experts leverages a tailored tech stack to streamline strategy and drive performance.
12-24%
On average, we drive 12–24% improvement in key KPIs within the first quarter - thanks to deep expertise and true partnerships.
Media Recognition
National by Neighborhood
We connect brands with the right audiences—at scale and with intent.
Whether navigating the complexities of retail, regulated industries like healthcare and finance, or emerging tech, our strategies are built to grow brands and drive demand.
Our “national by neighborhood” approach combines broad visibility with hyper-targeted execution to accelerate results.
PUBLIX
Let’s Eat Together
See how Publix brings even the pickiest eaters to the table, creating moments everyone can enjoy.
Highlander Snooze
TOYOTA
Parents who are trying to keep their child awake for nap time are no match for the smooth ride and comfort features of the Highlander.
BASKIN-ROBBINS
Social First
Learn how a social first strategy rooted in real connections and real passions yields real results.
